The Connect-Ease product line was developed due to the constant frustrations we had due to a lack of high-quality connections for trolling motors, fishing/marine electronics, and simple battery connections for deep cycle batteries in our boats, kayaks, ice fishing houses, RVs, ATVs, ATVs, jet-skis, golf carts, sump pumps, deer feeders, trap machines, and just about anything else that needed a quick, easy, corrosion-free connection for outdoor use. Our product line also offers solutions for home backup power, solar, and agricultural applications.